Director Devashish Makhija’s Hindi film AJJI , a dark twist on the fairy-tale Little Red Riding Hood, has been receiving a thunderous applause from both audience and reviewers! With rave reviews pouring in from BUSAN International Film Festival and MAMI, Industry veterans like Javed Akhtar and Kabir Khan are stunned by Yoodlee Films’ AJJI.
The film will release in theatres on 24th November. Its stunning trailer lends a peek into the dark world of the film and leaves you numb.
Yoodlee Films’ first outing- AJJI, premiered at the prestigious Busan International Film Festival and MAMI last month and has received fantastic reviews. Looks like the critics have finally found something to satiate their yearning for content-driven cinema.
Javed Akhtar took to social media to urge everyone to experience this film for themselves,
Ajii a film really worth watching . I am not surprised that it is getting such flattering reactions at different international festivals . pic.twitter.com/RCGaiRYrJd
— Javed Akhtar (@Javedakhtarjadu) September 27, 2017
Director Kabir Khan too has been impressed by this Yoodlee Films’ offering, describing it as “seriously dark but truly reflective of the world we are living in today unfortunately. I think it is the kind of film that needed to come out…”
Speaking about the reactions they are already getting, director Devashish sheds the grim-mood of the film for a smile, “Fairy tales are all written metaphorically, and this one specifically holds a lot of relevance today. We are extremely happy at the interest shown by the festival circuit for our film. Each day that we come closer to AJJI’s theatrical release I feel glad that Saregama India has set up Yoodlee Films as a platform to help independent filmmakers fearlessly tell stories that others shy away from…”
Vikram Mehra, MD SaReGaMa stated, “AJJI encompasses everything that Yoodlee Films believes in. It is guided by our belief in #fearlessfilmmaking for Indian Cinema and we are extremely glad that this thought is resonating with many prestigious festivals across the globe. We hope that with films like AJJI, Yoodlee Films helms the beginning of a change.”
The film stars Sushama Deshpande in the titular role of Ajji, along with Abhishek Banerjee, Smita Tambe, Sadiya Siddiqui and Sharvani Suryavanshi.